Privacy Policy

Introduction

Skin Life Analytics respects your privacy and is committed to protecting your personal data. This privacy policy informs you how we look after your personal data when you engage our services, use our test kits, and/or visit our website. It outlines your privacy rights and how the law protects you.

Our products and services are not intended for children, and we do not knowingly collect data relating to children. We do not transfer your personal data outside the UK.

Controller

Skin Life Analytics is the controller responsible for your personal data (referred to as “we”, “us”, or “our” in this privacy policy).

If you have any questions about this privacy policy or wish to exercise your legal rights, please contact us using the details below.

The Data We Collect About You

Personal data refers to any information about an individual from which that person can be identified. It does not include anonymous data.

We may collect, use, store, and transfer various types of personal data:

  • Identity Data: first name, maiden name, last name, title, date of birth
  • Contact Data: email address, phone number
  • Financial Data: bank account and payment card details
  • Health Data: information about your test kit results

We also collect, use, and share Aggregated Data for purposes such as research and development in the medical field. Aggregated Data, derived from your personal data, is not considered personal data in law as it does not reveal your identity.

If you are an employee, we collect Identity Data, Contact Data, Financial Data, and other required personal information including job title, salary, and personal identification documentation.

How We Collect Your Personal Data

We collect data through various methods:

  • Direct interactions: You provide Identity and Financial Data through forms or correspondence via post, phone, email, or our website.
  • Chosen clinic: Your clinic may provide us with your Identity, Financial, and Health Data.
  • Recruitment: If you apply for a job, you provide us with Identity, Financial, and Contact Data.
  • Automated technologies: We collect data about your website usage through cookies and similar technologies.

How We Use Your Personal Data

We will use your personal data only when the law allows. Common uses include:

  • Performing the contract we are about to enter into or have entered into with you.
  • Fulfilling our legitimate interests or those of a third party unless your interests and fundamental rights override these interests.
  • Complying with a legal obligation.

Purposes for Using Your Personal Data

We use your personal data for the following purposes and legal bases:

PurposeType of DataLegal Basis
Registering you as a new customerIdentity, ContactPerformance of a contract
Providing services and recording test resultsIdentityPerformance of a contract
Communicating test resultsIdentity, ContactPerformance of a contract
Processing and delivering ordersIdentity, FinancialPerformance of a contract; Legitimate interests (recover debts)
Providing and following up on services/productsIdentity, ContactPerformance of a contract; Legal obligation; Legitimate interests (record keeping, customer usage analysis)
Administering and protecting our business and websiteIdentity, ContactLegitimate interests (business operations, IT services, security); Legal obligation

Change of Purpose

We will use your personal data only for the purposes we collected it unless we reasonably consider it necessary for another reason compatible with the original purpose. We may process your personal data without your knowledge or consent where required or permitted by law.

Cookies

We use cookies for website functionality and analytical purposes. You can find more information about the individual cookies we use and their purposes in the table below:

Cookie NamePurposeDuration
_gat (Google Universal Analytics)Limits data collection on high traffic sites54 seconds
_ga (Google Universal Analytics)Calculates visitor, session, and campaign data1 year 1 month
_gid (Google Analytics)Counts and tracks page views1 day

Disclosures of Your Personal Data

We may share your personal data with:

  • Service providers in the UK (CRM, HR, payment providers)
  • Professional advisers in the UK (lawyers, bankers, auditors, insurers)
  • HM Revenue & Customs, regulators, and other UK authorities
  • Third parties in case of business sale, transfer, or merger

Data Security

We have implemented security measures to prevent accidental loss, unauthorized use, or access to your personal data. Access is limited to employees, agents, contractors, and third parties with a business need. They process your personal data under our instructions and confidentiality agreements.

Data Retention

We retain your personal data for as long as necessary to fulfill the purposes we collected it for, including legal, regulatory, tax, accounting, or reporting requirements, typically 6 years after you cease to be a customer. Retention periods consider data amount, nature, sensitivity, potential risk, processing purposes, and legal requirements.

Your Legal Rights

You have the right to:

  • Access your personal data (data subject access request)
  • Request erasure of your personal data where there is no good reason for continued processing
  • Rectify incomplete or inaccurate data
  • Restrict or object to processing of your personal data
  • Request transfer of your personal data to you or a third party
  • Withdraw consent where we rely on consent to process your data

To exercise your rights, contact us. We aim to respond within one month.

Contact Details

For privacy policy questions or to exercise your rights, contact us:

  • Full name: Skin Life Analytics Limited
  • Email: [email protected]
  • Postal address: RMT Accountants & Business Advisors Ltd, Gosforth Park Avenue, Newcastle Upon Tyne, NE12 8EG

You can also contact the Information Commissioner’s Office (ICO) at www.ico.org.uk.

Changes to the Privacy Policy

We regularly review our privacy policy. This version was last updated in February 2024. Please keep us informed of any changes to your personal data during your relationship with us.